“Girls can cry”, I heard another girl say this to me. If you are an Indian you can relate to my next sentence. The same girl also told me. “Chee, but boys don’t cry because they can fight. They are brave.” As a 10-year old girl, I was told about how girls are “allowed” to … Continue reading Girls Can Cry. Boys Don’t Cry.
Here are some of my favorite books that I recommend to product marketing managers. I have categorized them by purpose and intent of a marketer. This is how it goes. Choose those books that matter most to you. If you have trouble freezing on the list, use the reading algorithm. By the way, though books … Continue reading Product Marketing Books
Did you notice this? I have seen an increase in this trend since last year. Some of the vigilant, smart, original, and cognitive marketers have already put this into practice. So have I 🙂 Are you wondering what the trend is? More and more people are fueling less content, on their own website. Instead of … Continue reading Google’s Search Algorithm is hungry for ‘Keypeople’, not keywords